NorthChrono features three watches displayed against a dark background: one with a blue dial on a metal band, another with a green dial on a leather strap, and a red dial watch on a different strap.

SHOP BY PRICE

A watch at every level.

Three tiers, one standard. Whatever you spend, you get design, materials, and finishing that punch well above their price.

Shop by Price

UNDER $100

Under $100

Big style for less — design-driven pieces that look the part well above their price.

UNDER $200

Under $200

The sweet spot of accessible luxury — the look, feel, and detailing of watches costing many times more.

PREMIUM

Premium

Our finest tier — sapphire, automatic movements, and elevated finishing. The best of what we make.

How much should I spend?

A quick guide to our three tiers.

Plenty — sapphire crystals, automatic and quartz movements, and finishing that reads far more expensive. It's our most-loved price band.

The halo pieces: better movements, sapphire as standard, and elevated case finishing — the watches that show just how much watch your money can buy.

Not always — it depends on what you value. Spend up for a mechanical movement and premium finishing; spend less for grab-and-go style. Both look great.

2-Year Warranty

Every piece is covered for two full years against movement and manufacturing faults.

Verified Authentic

Each watch is checked and registered before it ships — verify your serial any time.

Secure Checkout

Encrypted payments and easy 21-day returns.